Success Stories

Think Different.

CIRCUS Interactive always starts with the end in mind and builds tailored solutions for its clients that are cost-effective and exceed expectations time and time again.


Brand Awareness & Demand Generation

Business Challenges

  • Increase brand awareness for eCarMover.com
  • Increase website traffic via content
  • Increase social media engagement

Solution | Use Case

  • Auto Blog implementation
  • Plug-in activation
  • Navigation revision
  • Google Analytics set-up and implementation
  • Ongoing content curation and posting
  • Social Media for brand awareness and content distribution

Results

  • Increased brand and service awareness
  • Increased website traffic by 15% through curated content optimized for SEO
  • 5,000 New users generated in 9 months
  • 14,000 Pageviews generated in 9 months
  • Increased social media following by 40%
  • Increased social media reach and engagement exponentially

 


Branding  & sponsorship

Business Challenges

  • Create branding for NHRA Pro Stock Race Team (Prusiensky Racing)
  • Increase social media engagement
  • Secure Sponsorships for 2018

Solution | Use Case

  • Create attractive sponsor prospectus
  • Create sponsor prospect outreach email program
  • Create social media presence for fans and sponsors
  • Create and manage ongoing PR campaign

Results

  • Increased brand awareness
  • Secured sponsors: eCarMover.com and Windstream Communications (Kinetic by Windstream)
  • Launched social media channel (Currently at 1,900+ Followers and growing) with high engagement rates
  • PR pick-up from major media outlets with hundreds of thousands of impressions

 


Brand identity  & logo

Business Challenges

  • Create a new brand that appeals to local U.S. and International Markets
  • Target Market: Men & Women (35-50)
  • Branding & Logo Design

Solution | Use Case

  • Create brand that resonates with target market
  • Conducted extensive research on Lewistown and discovered a remarkable story about its economic importance resulting from the Pennsylvania Canal. In 1972, Hurricane Agnes devastated the local economy and the two largest employers, FMC and Standard Steel Works found it cost prohibitive to reopen. CIRCUS Interactive found an incredible story in the history of the steel foundry’s and developed the Steelworks Distillery brand and logo.
  • Conducted focus group research for real-world feedback on branding and logo designs

Results

  • Reached a name that will resonate with local U.S. and international markets
  • The new designs have been received well and the new corporate identity and logo’s are being printed along with new bottle labels. Additionally, the client has filed for a U.S. Trademark for the new identity.
  • Distribution deal in the works with Dominican Republic